The main design concept comes from The Brand Identity. The meaning of Chevala comprised of ‘Life + Time’ since we value TIME the most precious thing in LIFE.  And it’s located in Hua Hin, which is a renowned resort destination everyone desires for checking-in.

 

A powdery white sand beach, spectacular beach rocks, and pure breeze of air, Hua Hin becomes the resort town where Thai nobilities has been choosing to relax and rejuvenate their bodies since in the old days. It is “Wellness destination” It does require a special details because this shop is not a clinic or beauty salon but the destination for everyone who seeking a place to relax, heal, caring of the body and mind, both internally and externally, this is the goal for us to interpret as something tangible. So we use as the inspiration, Feeling of Huahin, to feel the sea, the sand and wind.

And this is the mood of word; a piece of a concept writing. First of all ... cool down your mind...  breathe in... And thinking about the mood of the moment while walking on the beach. Traverses along the sand layer. A gust of wind blew the hem of her cloth, fluttering, and swaying. The stream rolled into a spiral of bubbles. The coast is washed in a curved wave, with water flowing from  the ship's trail through the sandy beach before going out to the vast sea.               .

From above mood of word. We carefully place the lines in to layout by drawing a bubble of water as a free-form curves and circles. Each ring and curve is relative to the size of the basic usage and the size of the medical device in each area.

The mall is like the sea and the Hotel is a beach house. We design 3 entrances: 1 for staff and 2 for customers from the mall plaza area and the hotel. The 2 Entrance has a different level of 1.20 m. This is a good problem. We combined the reception sofa with the stair rail to create a unique Hotel foyer. There are 10 rooms/ relaxation hall/ Private WC inside the shop/ work area for staff and back of the house storage.  Therefore the area has a corridor in the middle that connects the two entrances, secretly separates, and creates the signature strolling path. Each unique foyer wonders to be found. 

The most fun part is the question, “How to create an experience of beach walk into the closed room?” After brainstorming, the color gradient we chose for each area will be white to Brown which represents the white sand through the timber beach house. We agreed to use the tiles with a sandy texture instead of sand wash for safety and cleanliness. The vertical curve wall pattern creates the illusion. And to feel the wind, we use the eyes above the head level to acknowledge the mind. The ceiling thread that the air con will help sway it sometimes.